Caryn Tomer Vice President of Marketing
Vice President of Marketing

Caryn joined MedeAnalytics in September 2020 as its Director of Marketing Communications, bringing 15 years of marketing experience and leadership to a highly creative team. Expanding her responsibilities to take on demand generation, Caryn was quickly promoted to Senior Director, then AVP, and in May 2024 she accepted the position as Vice President of Marketing.

In this role, Caryn leads the go-to-market strategy, planning and execution of key marketing initiatives to support cross-functional teams, including sales, account management, product, and the executive leadership team.

Prior to joining MedeAnalytics, Caryn led marketing for the consumer business unit at Allscripts, specifically owning the FollowMyHealth patient engagement brand. Caryn’s prior experience also includes working with clients at Daugherty Business Solutions, where she first discovered her passion for healthcare while working on projects at UCare and Walgreens. She also ran a startup in St. Louis as the editor-in-chief of Techli, a media site dedicated to covering innovation, everywhere, through unique voices in the startup ecosystem.

Caryn holds a master’s degree in mass communications from Southern Illinois University Edwardsville.